The Job :Marketing Manager, Reqit
Job Status: Full Time Job,
Remuneration: Attractive,
Location: Lagos, Nigeria

Job Description
Our client, requires a Marketing Manager to work in shopping center marketing or the events
industry. An understanding of budgeting, planning, advertising, promotion, community relations, public relations and sponsorship would be advantageous. To assist with the brand guardianship of the mall and related sub.

Retailer Communications
• Co-ordinate retailer newsletters and look for methods to improve communication via other mediums
• Develop understand and communicate relevant retail trends to center management – areas to include
sales and footfall forecasting & reporting and general issue’s
• Develop individual marketing campaigns for retailers as required OnlineMarketing
• Assess the effectiveness of the mall’s website and implement content improvements and new features to meet on-line objectives.
•Manage and develop the e-newsletters from the website as required
• Incorporate online activities with offline marketing promotions Guest Communications
• Provide communication solutions for all events and guest service promotions which includes managing the internal guest literature package, which includes up-dating mall guides, directory boards and general guest services literature
•Management of the Gift Card program and any loyalty card programs that are implemented
Consumer PR
• Day to day responsibility for all consumer PR, liaison with PR agency, head office PR and Corporate Comms team as well as other stakeholders Internal Communications
•Work effectively with internal departments (esp. leasing, specialty leasing, sub-brands and guest
services to ensure optimum business effectiveness and information is communicated around the
business units – new store openings, launches, events, changes to procedures, staff newsletters.

Marketing Plan
• Assist in preparing the annual Marketing Plan, and ensuring that marketing objectives are achieved,
measured and results reported to all relevant stakeholders.
Marketing Campaigns
• Develop and implement ATL and BTL marketing campaigns and brand strategies to achieve sales
targets, from creative brief through to analysis and recommendations.

Job Qualifications
Degree qualified with 3 years retail, consumer, leisure or hospitality marketing experience
• Commercial acumen
• Understanding of retail marketing in particular the drivers of shopping
• Tertiary qualifications in marketing/business or other appropriate discipline
• Project Management
• Budget Management
• Attention to detail
• Good interpersonal skills – team approach
• Ability to work to deadlines and stay calm in pressure environment

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